Dating Coach Certification Program

Attraction  & Lifestyle COACH?

Consider the principle:


And learning to have good 'Game' with Women, is NO different.



At 3 Second Rule, Our Pro Dating Coach Development Program Is By Far The Most Sophisticated & Professional development program for Attraction & Dating Coaches specifically for Men. 

In fact.... it's the only one in the World - Period!

We pride ourselves on taking a guy who has little to No 'Dating Game' and turning him into one of the World's Most Elite Coaches In Attraction, Dating & Seduction.

The 3SR Pro Coach Development Certification Program is a one-of-a-kind learning experience.

Where the Dating Industry's Leading Experts give you a comprehensive training program to rapidly improve your skills with Approaching> Attracting> Connecting> Seducing & > Keeping Beautiful Women.

We start by analyzing your game and uncovering your blind spots. Then we literally take the "Pain out of your Game" by removing your bad habits over the upcoming days, weeks & months. Our Master Coach Discovery, aka Shaun-Michael brings you over 13 years of Dating Game experience having trained with the best in the world and has a team over 40+ coaches (and counting).

Meaning.... The Coach Development Program holds every single resource you could ever need for... Approaching, Attracting, Connecting, Seducing & > Keeping the Most Beautiful Women In The World and...

for Trainee and Qualified Coaches, we give you access to exclusive content showed nowhere else. So no more wasting time gathering watered-down information through videos, books and audios. 

On the program, you'll have access to HIGH-VALUE MEN ALL OVER THE WORLD, who have also been personally coached by Discovery himself. With regular ongoing feedback, you can get your questions answered and have a wingman base in virtually every major city in the world.

The Coach Development Program is an elite COACH Development Course that is limited to only 6 men in your country, we only choose the most hungry and motivated to learn and hone their skills to the ULTIMATE LEVEL in #TheDatingGame.

So if you’re ready to take your Dating, Social Influence & Coaching Skills to the next level, Simply fill out the form below...

Complete below and we'll send you the Essentials & Desirable Criteria.
If you qualify, you will then be booked for a free 3SR Coach Career Consultation Call.


The #1 Reason Coaching Is So Powerful... is it’s about YOU. 

Because when you help a few other people get good at something - you ingrain core lessons into your subconscious - meaning you become better FASTER than you ever could have on your own. 

For Example:

Ever had to explain to a friend how to do a backhand in tennis? or any other Game for that matter - notice just by how you break it down it not only shows you the holes in your own Game but very quickly helps you fill those holes (sticking points) to be better at both Coaching your friend AND your very own effectiveness.

Combine your coaching expertise with the desire to do LIVE infield demonstrations for your students and you’re setting yourself up for HUGE Success in only a very short period of time. 

The #3SR Coach Development Program is conducted over 1-2 years with an initial 4-5 day Coach Program, combined with 2-3 inclusive Bootcamps and a final 4 day Coach Camp at end of the year. And.... includes 16-20 days full live training and infield! Learn at your own pace and....



Would You Like To "EARN WHILE YOU LEARN" & Make A Full-Time Income For Some Weekend Work?

Or even do 1on1s and host regional Bootcamps as a Senior Coach?

Even if you have a current Job or run your own Business you can use YOUR new coaching skills as a springboard to add a side income...

Because one of the biggest complaints women have... is that they wish their man could have more money coming in -  and with salaries today, she has a point!

"One of the best things about being a Regional Coaching Director is... earning from all products & training sold in your Country or Region. I get to build my pot every month"

Once qualified: YOU can even go Full time and take over as a Regional Coaching Director for your Country (State in the USA)...

All by helping motivate & lead all other emerging Coaches to stardom and Ensure high quality in training programs throughout YOUR region.

Whatever YOUR goals, we are here to help you 10x your Social, Finances & Pick-Up.


AUG  21-25, 2024:   Krakow, Poland  🇵🇱🇪🇺 

How far do you want to go?




  • Be part of the 3 Second Rule Inner Family,
  • Receiving regular ongoing Coaching and support from 3SR Master Pickup Artists
  • Potential to Earn money from coaching local guys/puas ($400-$2,400 monthly)
  • Have the opportunity to attend all 3SR events Free!
  • Get Fast Track Career Development plan to Senior Coaches, Regional Directors, and even Master Trainers,
  • Staying at the forefront of modern pickup/social dynamic arts,
  • Have the opportunity to join the 3SR Development Team – have a say in what products we develop and how we coach others.
  • Get ongoing personal lifestyle advice from a National Coaching Director on how you can improve your whole lifestyle, relationships, personality.
  • Be one of the first Professionally Trained Dating/Pickup Coaches in your Region. Ultimately be one of the best pickup artists in your Region and all the frills it brings (choice of hottest girls, great social circle, new friends, local status, regular sex, even the very skills to find that someone special in your life and a hell of a lot of fun on the journey too 😉


You're in Great Hands!

It's one thing to learn some Pickup, but becoming a PROFESSIONAL Certified Coach and Teacher is a whole other level. And we are the only company to offer a Structured and Professional Accreditation Program to become a fully Certified Coach.
With the best Pickup Artists in the World and an Award-winning International Speaker, Business Coach and by far the highest Qualified Coach Trainer in the Industry (Discovery), you're in great hands and really does not get any better!




Don't forget, from initial training you will have 6-18 months support to get all areas up to speed:

1. Knowledge and Understanding of our Model
(full Coach ‘Deeper Understanding’ given)

2. Ambassadorship - simply we want a guy passionate, dedicated and someone we can trust to be our guy on the ground in whatever Country, City, State you are in - could you write an article for a local magazine, can you coordinate the clubs for our 1on1 weekends when the Masters fly in? Can you be a PROfessional and not just a sleazy PUA crawling the streets looking for his next lay?

3. Pickup/Social Artist Skills - can you do the basics well? Can you learn quickly with our support and personal guidance? will you put the effort in and time need to practise the new intermediate-advance material we give you?

4. Coaching Skills - we don't expect them now - we will train you to NCF; National Coaching Foundation standards, but we do want to know you are willing to learn and become a great coach, the kind of guy our students will enjoy being both encouraged and corrected by. Will you take our Personality training and work hard to adapt your unique style to connect better with those not like you? Can you listen and hear the meaning and even pain behind a guy's personal sticking points and challenges?

5. Coachable - can you yourself be 'Coachable'? sounds simple but the pickup industry is full of egos and everyone who is good thinks they don't need any more training. Discovery even insisted MYSTERY attend the Coach program, reminding him it's one thing being able to explain the Attraction model in-depth, but understanding Jungian Psychology, specifically 'Type Profiling' that allows the Coach to adapt their style, to connect, support, and encourage a Student, is a whole other skill set.
(and yes Mystery came on the Pro Coach Program in Sweden and loved it 🙂

Now you understand why we are proud to call it the 3SR PRO Coaching Program 🙂


Do you have the above qualities or can see yourself achieving them?


email us now and request your FAQ pack (Frequently Asked Questions)

Want to become a certified 3SR Pro Attraction, Dating & Lifestyle Coach
and be trained by the best in the World?

or request a 'Coach INFO Pack'

"We are Titans, rising above the gravitational pull of the ordinary."
- Shaun Michael, (Discovery)

"When great opportunities come along, recognize you probably don't have the Time,
you probably won't have the Money.
Just say YES and figure out how to make it happen."
- Grant Cardone (10X)


2 Responses

  1. I took this program a few years back. It changed my game for the best. Probably because to become a coach, your pickup skills had to be evaluated by Mystery or Discovery. That scared the crap out of me enough to get my skill-set handled. Here's what else you have to do to become a coach: log in between 500-1000 approaches (THAT’S what will lock down your skill-set); write 2 or 3 articles for the site, and prove you can help other guys lock down their skill set, too. It’s a challenge that’s made me a better pickup artist. The program focuses more on learning how to coach rather than how to pickup. Three invaluable insights I learned that I still use to this day: First, I got clear on my own personality type. Then I learned how to hone in on the personality types of others. Invaluable skill. You’re able to tailor a coaching style to a client’s preferred learning style. Second, I learned a client has all the answers within him. In other words, I learned to not lecture a client, but how to help a guy discover answers for himself. Third, I learned an ingenious way to give constructive criticism. Rather than just criticize, like most of us do, I learned to find positives (that are specific) first. Then I learned to give the constructive criticism. The initial praise makes it more likely a client will listen to the criticism. But if you end there, the criticism kind of cancels the praise out. So, I learned to follow up the criticism with praise. In other words, end on a positive note. We'd practice this technique on each other during the seminar. Not only has it proved effective in coaching but also in all my relationships. The other great thing about this program is the environment you enter into. I've heard this Zen saying before: "your environment is always stronger than you are." So true. Surround yourself with the best, you become the best. By becoming a coach with this program, you enter into Mystery's circle. A damn good environment, if you ask me. Oh, yes. And the possibility of an extra passive income doesn't hurt either. There's a price tag on this program. And I'm not gonna lie to you, it's a challenge. But that's the real reward. It can take your game (and life) to the next level.
  2. Got to say personally, there is NOTHING in the whole Dating, Pickup and Seduction industry that comes close to this level of professional 'train the trainer' program and the sheer value in circa 16 days live training guys get. And remember... "if You want to get good at anything in life, teach someone else."

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